Campaign | Rareness Awareness

ARE YOU READY TO

RADIATE FOR RARE

Everything you need to know

LET’S TAKE ACTION

We are so excited to get #ShareYourColours going! With your support, you’ll enable Rare Diseases South Africa NPC to continue advocating for those impacted by rare diseases and provide care to the millions who remain undiagnosed.

Share your colours, post your stories, invite friends, family and co-workers to join our campaign and help us to empower people living with rare diseases.

CAMPAIGN OVERVIEW

On the last day of February we celebrate International Rare Disease Day. This year we want you to brighten the world with your colour.

Throughout the month of February, we’ll be inviting South Africans to “share their colours” on social media and we need you to help us spread the word. Here is how…

FIRST GET INVOLVED

We’re calling on individuals, ambassadors, schools, influencers, and corporate partners to brighten up this Rare Disease Day with all the colour in the world. Sign up now and receive the FREE Rare social media pack with all the goodies you need make your socials pop.

Learn more, join us!

ROLL OUT

Step 1

Get going and pique the interest of your followers by changing your profile picture/s on your social media pages to the “R” symbol.

Step 2

Create a post in which you #ShareYourColours and then challenge your bestie, brother, grandma, child or mentor to get involved - the more, the merrier!

Step 3

Let’s keep the momentum going. Use our statement banners and other media assets (join us and get yours free) to increase engagement. What's most important is that we challenge our communities to get involved to share their rare. The more we post the more people will get involved. Make it fun and light and be the voice of rareness in SA!